“Hamilton”, “Wicked” and “The Lion King”, three of the cornerstones of Broadway, reopen on September 14.
The three productions jointly announced their return date on Tuesday on the ABC program ‘Good Morning America’. Tickets are on sale now.
The news comes just a week after New York Governor Andrew Cuomo said Broadway theaters would reopen at full capacity just after Labor Day.
At the time, the governor did not specify which shows would run on this timeline, as individual productions may require more time to hire or re-hire actors, crew, and other in-house staff, as well as conduct rehearsals.
The timeline also depends on the state government’s approval of each theater’s health and safety protocols.
“Aladdin”, “Six”, “Come From Away” and “Chicago” are expected to reopen in September, while the opening dates for “Jagged Little Pill”, “The Phantom of the Opera” and “Ain’t Too Proud” are established. October. The new “Diana” musical and the Michael Jackson musical, “MJ”, are slated for December.
While Mayor Bill de Blasio hopes to fully reopen New York City from July 1, the delayed Broadway schedule is in part due to the time it takes for theaters to restart production and the fact that tourists take 65% of annual sales. of live theater tickets in the city. Still, pent-up demand from locals could boost ticket sales in the meantime.
Broadway has been closed for more than a year due to the ongoing coronavirus pandemic, which is crippling the local economy. In a traditional year, the New York theater industry finances nearly 100,000 jobs and pumps nearly $15 billion into the local economy.
Broadway is a very lucrative entertainment industry in the city. In the week before theaters closed due to the pandemic lockdown, ticket sales reached $26.7 million for plays and musical performances, according to Broadway World.
During that time, “Hamilton” took in $2.69 million, the most of any current Broadway show, while “West Side Story” was $1.59 million and “Moulin Rouge!” which just debuted, took in $1.57 million in ticket sales, according to the website.
Additionally, in the weeks leading up to its closure, “Aladdin” averaged more than $1 million, “The Lion King” averaged about $1.5 million, and “Wicked” averaged between $1.3 million and $1.5 million per week.
During its last full Broadway season — from May 28, 2018 to May 26, 2019 — shows grossed more than $1.83 billion in ticket sales, marking the highest-grossing season in history, according to an annual report published by the Broadway League.
The league hasn’t released figures for the 2019-2020 season, which was supposed to end in May, but according to Broadway World, the industry only raked in about $300 million in ticket sales in 2020 before shutting down.